We know that once anyone tries a NS board they will not want anything else. We also know that when making a purchase of a premium board testing it just makes sense. We have just set up our first Never Summer test centre in Chatel, Portes Du Soleil. The test centre is based at Alpine Retreat.

Reunion Island is technically part of France but is actually between Madagascar and Mauritius. There is some amazing longboarding to be had as you will see in the video. The board featured is a Never Summer Heist.

Ryan Cruze and some of the Never Summer Crew getting the 09/10 early season goods Point of View style. That lovely CO powder.

We have just updated Lon's profile with some new photos, updated sponsor list and all his latest results. Check it out here: Lannig Canu.

Happy New Year to everyone. I hope you are well and enjoying the fact we are getting more snow than the alps! This is the time of year when we all start going away and getting our annual fix.

New Local Boyz movie, Smells Like Fun on Snowboard Mags web site: Jason Hindman, Ben Millsaps and Cooper Hoffmeister are all in it. Some big jumps and loads of fun riding.

We are a little late jumping on the bandwagon but we reckon facebook and this whole social media thing s gonna be big (hah) so therefore we now have a page on Facebook. Join Never Summer UK on Facebook.

NS riders Brownsberger and JP Bergeron went down to Boreal and had a fun session whilst also putting Browsberger's new camera to the test.

Nothing serious, just the first day of the 2009/10 season at Loveland, CO. A few of the NS riders got together and went down for a fun session amongst friends and also to showcase the new 2009/10 boards.

Perhaps NS' most high profile snowboarder Cooper is all over the NS catalogues. His boards of choice are the Never Summer Evo 151 and Never Summer SL 155.